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Does that deal on a new hot tub seem too good to be true? Cheap hot tub brands may look close to higher priced brands on the outside, but inside, there can be a lot of costly differences. Cheaper brands often use less or inferior insulation, which will run up your energy bills in the long run. Cheap brands often include cheap covers too, with little insulating power. Ask about a spa's service record. If the dealer does not have this information, steer clear of this hot tub brand and this dealer. Reputable dealers have the information on the brands they carry and they aren't afraid to share it with customers.